Build a Property Site Free of Charge: Before you meet with any prospective seller, take a moment to create a PowerSite for their home. Take a photograph of the outside of the property (or more if you have access) to upload onto the PowerSite, write some descriptive text, choose a design and you’ve instantly created a Website that is 100% dedicated to selling their property.
Email a Link: Use our PowerView link to send a fully branded and customized HTML email to your client so they can login and view their home’s own Website at their convenience (remember, you still haven’t purchased anything yet).
Receive Notification: Our PowerView system will instantly notify you via email each and every time your prospective seller logs in to view their PowerSite. You can now gauge and monitor their interest level so that you can better respond to them.
Make your Presentation:
Present yourself as a tech-savvy agent who understands the importance of solid Internet marketing. Demonstrate how PowerSites are the richest source of information about a single property and show your prospective sellers that you will market their home on Trulia, Oodle, PropSmart, Homescape, Google Base, MLS and REALTOR.com. Explain that you will market their property Website by showcasing the Web address on their for sale sign to capture drive-by interest, in all print advertisements as well as all emails and Internet marketing.
Use our Free Marketing Flyer: Email kenny@webgrafix360.com for a customizable flyer template to easily add showcase property Websites to your marketing portfolio.
Win the Listing and Purchase your PowerSite: After you have won the listing, purchase the PowerSite for $50 and publish it to the Web with its own unique street address. You can now add more photographs, more descriptive text, videos or virtual tours and any custom links that you would like.
Finding a Buyer
Attract Buyers:
The NAR Profile of Home Buyers and Sellers indicates that the top two things that buyers are looking for while searching for a home are photographs and property descriptions. Make the best use of your PowerSite by giving buyers what they’re after. With our advanced photo upload, you can quickly and easily upload 100 photographs, add captions and even add the photo slideshow to the home page of your PowerSite. Write as much descriptive text and feature highlights as you like to give potential buyers a complete representation of your listing.
Market your listing using the PowerSite:
- Purchase a sign-rider with the PowerSite Web address to place on your lawn sign to attract the attention of drive-by buyers
- Take advantage of our free syndication and submit your PowerSite to real estate search portals and search engines such as Trulia, Oodle, PropSmart, Google Base, Homescape, Yahoo! and Google
- Add the PowerSite to your MLS and REALTOR.com
- Use the PowerSite in all of your Internet marketing including your blog
- You can also create a pay-per-click campaign for your PowerSite
- Add your PowerSites to your agent Website - see our Lighthouse Marketing system for more SEO, RSS and Website integration tools.
Make instant and unlimited updates to the PowerSite: The PowerSite will be live on the Internet for 12 full months. Add or change photos to be seasonally current, add or delete text, add inspection reports, property upgrades or open house information at any time. You can also change the price, and the status of the PowerSite from "For Sale" to "Sale Pending" or "Sold."
Save Precious Advertising Dollars: Use the PowerSite address in all print advertising in place of expensive, descriptive text and you will save more money than the original cost of the PowerSite! This is also a great technique for driving more traffic to your PowerSite and bridging the gap between online and print advertising to please your sellers who want it all.
Sell the Property: Now that the property has sold (congratulations!), you can change the status of the PowerSite to “Sold” and it will remain on-line for the remainder of the 12 month period. Our most successful clients have found that keeping sold PowerSites live or even extending the life of a PowerSite helps their placement in search engines, drives more traffic to their Website and allows them to build an impressive portfolio of their marketing and sold properties.
Move on to the Next Listing: As you continue to build and use WebGrafix PowerSites, you will be able to position yourself as an Internet marketing expert who understands the value of creating Websites that are 100% dedicated to your clients’ listings. This is a unique and remarkable offering that will make it easy for your clients to recommend your services to their family, coworkers and friends. |